6 October 2017 marked the first ISB Distributor Day, an exclusive event dedicated to Italian dealers. Around a hundred people from all over Italy were welcomed at the ISB headquarters. During the day, the Group’s new investments were presented. These include the purchase of a production site in China specialising in the production of rigid radial ball bearings for low noise applications, and other purchases of factories specialising in conical roller bearings, spherical roller bearings, joints and roller bearings, which will be defined in the short-medium term. ISB’s objective is to cover 80% of the bearing market worldwide with direct production.
Investments were made in branches around the world, in particular in Spain, Brazil, Central America, Russia, China and those made in the new Technological Centre which will be equipped with cutting-edge tools to guarantee an increasingly efficient technical service for our customers. Another important investment was made in the new automatic box warehouse, inaugurated last March during the first ISB Day.
During the day, guests also had a chance to relax and have fun trying the experience of travelling in a Ferrari California.
In the afternoon, the guests were also able to discover the whole ISB range, the recent extensions, the many advantages dedicated to ISB Service and the B2B platform, used to order materials quickly and at any time. Other guests of the first ISB Day included two pilots from the Kawasaki Puccetti Racing Team, which is sponsored by the “green brand” for the 2017 season. An increasingly reliable product and an increasingly complete service: this is the message ISB is sending out to its dealers.